The new Benefit They're Real Tinted Lash Primer has arrived on the Sephora and Ulta websites, but both have a little "Coming Soon" sign next to them, so it's not available for purchase just yet. I keep hearing rumors of the release date being 12/26 and I remember from working at Sephora that a lot of new products launch on that day. So we'll see!
This primer can be worn alone for a soft, feathery look or under mascara to add drama, length and separation. I'm a big fan of the original They're Real, so I'm really excited to try this one.